Spotify raises special subscription price for millions

Spotify is raising the price of its premium plan for a single account for the first time since 2011. Other plans will also go up in price.

In the UK, monthly payments will go up by £1, to £10.99 for an individual plan, £14.99 for a premium duo plan, and £17.99 for a family plan.

The price of a student plan, £5.99, hasn’t changed.

This is similar to what other streaming services have done, which is to raise membership prices.

The US, Canada, and 49 other countries also have to pay more.

In the US, the price for an individual plan will go up from $9.99 to $10.99 (£8.57).

The student plan will go from $4.99 to $5.99, the special duo plan will go from $12.99 to $14.99, and the family plan will go from $15.99 to $16.99.

The music streaming service said on Monday, “So that we can keep coming up with new ideas, we are changing our Premium prices in a number of markets around the world.”

“These changes will help us keep giving fans and artists on our platform what they want.”

Spotify said that users “will be given a one-month grace period before the new price goes into effect, unless they cancel before the grace period ends.”

In January, the music giant cut 6% of its staff, saying it needed to be more efficient.

Spotify is relying less on big star signings and expensive original content, which have hurt its bottom line. The Duchess of Sussex’s podcast is one of the high-profile shows that have been cut from the service.

In 2020, Meghan Markle and Prince Harry are said to have signed an exclusive deal worth about $20 million (£15.6 million).

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